Associate Brand Communications Manager

Title: Associate Brand Communications Manager
Location: Bridgewater, NJ
Company: Fortune 100 Food & Beverage Manufacturing (FuseGlobal has worked with this company for 20 years)
Initial term: 3 months (Month Day, Year - Month Day, Year) (position expected to run longer)

About This Role: 

The Associate Brand Manager, Communications supports the day-to-day execution of integrated communications for a premium vitamin, mineral, and supplement brand. Working under the guidance of the Manager, Brand Communications and alongside cross-functional and agency partners, this role helps bring the brand positioning to life across paid, owned, earned, influencer, retail, and e-commerce channels.

This role assists in the development and delivery of integrated marketing campaigns, including media, digital/website content, influencer, shopper, and PR activities, ensuring alignment with brand strategy and business objectives. The Associate Brand Manager, Communications contributes to day-to-day creative operations, coordinates with internal teams and external agency partners on tactical deliverables, and builds foundational knowledge of consumer insights, competitive dynamics, and communications best practices. The ideal candidate is an eager learner with strong attention to detail, solid organizational skills, and a passion for brand building.

What You'll Do:

Creative Execution & Tactical Support (~45%)

• Assist in the execution of brand creative across paid, owned, and earned channels in partnership with the Brand Comms Manager.

• Coordinate tactical deliverables with agency partners, including asset trafficking, timeline tracking, and routing materials for review.

• Support the MLR (Medical-Legal-Regulatory) review and approval process by preparing submissions, tracking status, and ensuring materials move through the pipeline on time.

• Support the adaptation and localization of global brand assets, product communications, and campaign content for the U.S. market.

• Help maintain brand consistency across consumer touchpoints by applying company guidelines to all materials.

Content & Channel Coordination (~20%)

• Assist in managing the content calendar by tracking deliverables, due dates, and asset production milestones.

• Coordinate with internal media, social, and email teams on tactical execution of channel plans.

• Support the production and trafficking of creative assets (digital, social, retail media) by managing timelines and vendor communications.

Market & Competitive Monitoring (~15%)

• Monitor competitive activity, wellness trends, category developments, and consumer conversations within the vitamins, minerals, supplements, and broader health and wellness landscape.

• Pull and organize data from syndicated sources (IRI/Circana, Nielsen) and brand health trackers to support reporting needs.

• Assist in compiling campaign performance reports and post-campaign analyses.

Cross-Functional Coordination (~10%)

• Support cross-functional partners (Brand Management, Shopper Marketing, Sales) by coordinating on shared deliverables and communications timelines.

• Prepare materials and take notes for cross-functional meetings (ICP, MBR).

• Assist in the development of go-to-market communications materials for innovation and renovation launches (e.g., helping build playbooks, sell sheets).

Administrative & Budget Support (~10%)

• Assist with allocated comms PFME budget tracking, purchase order creation, and invoice processing.

• Maintain organized project trackers, shared drives, and team resources.

• Coordinate logistics for sample requests, shipments, and team events or activations.

• Timeliness and accuracy of tactical deliverables and asset trafficking

• MLR submission accuracy and on-time routing

• Quality and consistency of competitive and market monitoring reports

• Organizational effectiveness (tracker maintenance, meeting prep quality)

• Responsiveness and reliability as a cross-functional coordination partner

What You Bring:

• 3-5 years of experience in brand marketing, communications, advertising, PR, social media, or related.

• Bachelor's degree preferably in Marketing, Communications, Advertising, Public Relations, Business, or related field.

• Experience supporting integrated marketing campaigns across paid, owned, and earned channels.

• Demonstrated project management and organizational skills with the ability to manage multiple priorities and deadlines.

• Strong written and verbal communication skills.

Bonus Points:

• Strong organization, project management, and attention to detail.

• Effective communication and cross-functional collaboration skills.

• Ability to manage multiple projects and deadlines.

• Understanding of integrated marketing and communications channels.

• Analytical mindset with the ability to translate data into insights.

• Passion for health, wellness, and consumer-centric brand building.

• Curiosity and eagerness to learn.

Compensation & Benefits:

• Up to $50 per hour + overtime
• Medical insurance
• Dental insurance
• Vision insurance
• 401(k)
• Disability insurance
  
  

About FuseGlobal:
FuseGlobal is a partnership of people and brand-leading companies, working together to make things run better. For 25 years we have brought functionality to complex business and production processes and supply chains, resulting in enterprises that run smarter and more sustainably. Interested in digital manufacturing, industrial engineering, supply chain management, all-things tech, and energy & the environment? This is where we live. Engage with us!

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