About Sony Music Entertainment
At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.
Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.
Sony Music Entertainment is a member of the Sony family of global companies.
As the Senior Director, Commercial Partnerships, you will play a key role in strategy for growing Sony Music Nashville's artists across DSPs and commercial partners. You'll secure visibility and editorial support, build campaigns that drive discovery and streaming growth, and help develop new revenue opportunities. Reporting to the SVP, Commercial Partnerships, you'll be a primary point of contact for key partners and a strategic voice across the label.
What you'll do:
- Own and deepen relationships with DSP and commercial partners to maximize exposure for priorities
- Lead pitching strategy for new releases and current priorities, using internal data to build compelling cases for editorial, marketing, and programming support.
- Build playlist and campaign plans that grow fans for new and established artists, both on streaming services and beyond them.
- Help execute commercial campaigns that add revenue on top of streaming for artists and the label.
- Weave artist and partner opportunities around key cultural and country-format moments such as CMA Fest, holiday, and tentpole releases.
- Work efficiently with other departments to align strategy and goals for our artists and releases.
- Act as an ambassador for the SMN roster internally, with management, and with partners.
- Track and report on campaign performance and manage budgets where applicable.
Who you are:
- 8+ years of music industry experience across streaming, editorial, playlisting, partner relationships, and/or commercial or retail partnerships.
- Established relationships with key DSP and commercial partners.
- Strong analytical skills. You're comfortable with streaming and consumption data (e.g., Luminate, platform analytics) and can turn insights into strategy and pitches.
- Commercially versatile across formats: streaming, physical, D2C, and retail.
- A strategic thinker who can also execute, managing multiple priorities in a fast-moving release schedule.
- A collaborative, positive leader who influences across teams and with senior partners.
- Knowledge of and passion for country music and the Nashville community is a plus.
What we give you:
- You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
- A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
- An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
- Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
- Investment in your professional growth and development enabling you to thrive in our vibrant community.
- The space to accelerate progress, positively disrupt, and create what happens next
- Time off for a winter recess
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.