Senior Manager - SVOD Strategy

About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We're looking for a Senior Manager - SVOD Strategy to help shape the long-term strategy for Crunchyroll’s global subscription business.

You’ll work across Growth & Planning, Marketing, Product, Business Development, Finance, and regional teams to tackle some of our most important strategic questions — how our membership strategy should evolve, where we should invest, and what opportunities could drive growth over the next 5–10 years.

Reporting to the Director of SVOD Strategy, you'll bring together market, consumer, competitive, and business insights to help establish priorities for the SVOD business and give senior leaders the information they need to make decisions.

This is a great opportunity for someone coming from management consulting who wants to move closer to the business and apply their strategy experience within a global direct-to-consumer company.

Core Areas of Responsibility

• Help shape Crunchyroll’s long-term global membership and SVOD strategy, balancing company goals, business performance, and fan needs.
• Identify and evaluate long-term opportunities and big bets for the SVOD business over a 5–10 year horizon.
• Lead research and analysis that informs Crunchyroll’s five-year SVOD strategic plan.
• Build and refine our view of the global anime opportunity, including TAM, fan segmentation, regional dynamics, and competitive trends.
• Evaluate priority markets and maintain regional factbases and playbooks that inform investment decisions.
• Assess membership pricing, benefits, and value propositions across markets and against competitors.
• Lead business cases for new or expanded membership benefits, including opportunity sizing, recommendations, and test-and-learn plans.
• Help drive the SVOD operating rhythm, connecting long-term strategy with quarterly priorities and financial performance.
• Turn complex analysis into clear insights and recommendations for senior leadership.
• Partner across Growth & Planning, Marketing, Product, Business Development, Finance, and regional teams to align on SVOD priorities.
• Support high-priority strategic projects for the Senior Management Team.

About You

• 8+ years of professional experience, with a strong foundation in management consulting, corporate strategy, or enterprise strategy.
• MBA or equivalent advanced degree preferred; post-MBA management consulting experience is highly desirable.
• Strong strategic and analytical problem-solving skills, with the ability to structure ambiguous problems, analyze data, and develop clear recommendations.
• Experience presenting recommendations to senior executives and turning complex ideas into clear, compelling presentations.
• Strong business judgment and the ability to influence and build relationships across teams without direct authority.
• Comfortable working through ambiguity and changing business priorities.
• Exposure to digital subscriptions, consumer technology, media, entertainment, advertising, or e-commerce is a plus.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

• Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical, dental, vision, STD, LTD, and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan, with employer match
• Employer paid commuter benefit
• Support program for new parents
• Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid 

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

• Courage. We believe that when we overcome fear, we enable our best selves.

• Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

• Kaizen. We have a growth mindset committed to constant forward progress.

• Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

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