Company Introduction 

Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.

Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Oversea” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.

We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?”

Role Overview

Coupang Taiwan is seeking a Principal Product Manager to lead pricing products and capabilities that help customers consistently find competitive prices while enabling sustainable business growth.

This role will own key pricing products and work closely with Retail, Finance, Engineering, Data Science, Catalog, Promotions, and Operations teams to improve pricing competitiveness across millions of products. The successful candidate will help define Taiwan's long-term pricing strategy and build scalable systems that support intelligent pricing decisions at scale.

The ideal candidate combines strong product management expertise, deep pricing knowledge, and the ability to influence business strategy across multiple stakeholder groups.

What You Will Do

Own the product vision, strategy, and roadmap for Taiwan Pricing
Define pricing products and capabilities that improve customer price competitiveness while balancing business objectives
Lead initiatives focused on competitive price monitoring, product matching, price benchmarking, and pricing automation
Partner with Retail, Finance, Catalog, Promotions, Engineering, Operations, and Data Science teams to develop scalable pricing solutions
Establish pricing frameworks, business rules, and mechanisms that enable effective decision-making across the organization
Define success metrics and continuously improve pricing outcomes through data analysis and experimentation
Drive large cross-functional programs that require alignment across multiple business and technology teams
Influence senior leadership through business cases, strategic recommendations, and data-driven insights
Develop pricing capabilities that support Coupang Taiwan's long-term growth strategy

Basic Qualifications

Bachelor's degree and 10+ years of Product Management experience
Experience managing pricing, marketplace, revenue optimization, promotions, retail systems, advertising platforms, or related products
Experience leading complex cross-functional initiatives involving Product, Engineering, Business, and Operations teams
Strong analytical skills and ability to make product decisions using data
Strong business acumen and understanding of pricing, customer behavior, and commercial tradeoffs
Experience driving measurable business impact through product innovation
Ability to influence stakeholders across multiple levels of the organization

Preferred Qualifications

Experience owning Pricing products at large-scale technology companies
Experience in e-commerce, marketplace, retail technology, revenue management, or pricing optimization
Experience working with Data Science and Machine Learning teams
Experience building large-scale platforms used across multiple business functions
Experience working in highly ambiguous and fast-growing environments
Mandarin language proficiency
Familiarity with Taiwan consumers and market dynamics

Recruitment Process and Others 

Recruitment Process

Application Review - Recruiter Screening Call - Job Fit Interview - Focus Interview – Offer
The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

This job posting may be closed prior to the stated end date for application if all openings are filled.
Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.

Privacy Notice

Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/